Exploration of methods for optimizing scarce resources. Management of the production function in business firms with special attention given to production, transportation, inventory, quality and cost control. It provides a broad understanding and knowledge of several operations management concepts such as operations strategy, process design, forecasting, inventory management, scheduling, and quality management and how they applied to actual business situations.
- Teacher: Yudi Ross
- Teacher: Cengage Unlimited
This course explores the fascinating world of consumer behavior, looking at a number of interesting and exciting concepts from marketing, psychology, sociology, and other areas. Some of the topics fit with our typical image of what influences consumer behavior; others may be surprising. We will explore why consumer behavior involves much more than purchasing products. We will see why marketers continuously study consumer behavior for clues to who buys, uses, and disposes of what goods and services, as well as clues to when, where, why, and how they make decisions.
- Teacher: Arthur Lyons
- Teacher: Cengage Unlimited