Businesses compete for ideas, customers, employees and capital. Business owners, entrepreneurs and managers make choices about how to create and capture value through innovation, differentiation of products and services, and how they utilize resources and organize activities.
This class teaches strategic
awareness and skills. It introduces the student to main concepts that will help
develop a thought process in strategic management to make better decisions
based on strategy rather than the simple use of concepts.
- Teacher: Chee Piong