This course focuses on the role of business intelligence in facilitating implementation if business process changes and how to appropriately use business analytic tools Constructing data-based model and examining their impact on major business functions are emphasized. Topics include tat warehousing, accessing data sources, customer profiling, customer churn and social network analysis. Student use software tools to assess strength and weaknesses of various models. The course also addresses handling large data sets and analyzing text and network data.
- Teacher: Gustavo A. Diaz
- Teacher: Boris Djokic